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    South Sydney Rabbitohs

    Random Souths Fan UGC

    The South Sydney Rabbitohs tapped into the legendary "Random Souths Fan" meme, inviting supporters globally to prove they are everywhere. Using the Photo Frame tool, fans captured and branded their own moments, turning a long-standing club joke into a high-energy, interactive digital gallery that celebrated the pride and reach of the Rabbitohs community.

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    Campaign details

    Industry

    Sports Team

    Use Case

    Data Capture
    Fan Engagement
    Brand Activation

    Template Used

    UGC

    Desktop Preview

    Random Souths Fan UGC — South Sydney Rabbitohs desktop view 1 of 1
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