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    Asahi

    Long White: Spin and Win

    At Eden Park, Asahi NZ and its premium RTD brand, Long White, supercharged the match-day vibe for Blues fans with an interactive "Spin and Win" activation. By scanning QR codes positioned throughout the stadium, supporters enjoyed the thrill of a live digital game with instant prize redemption. This frictionless experience turned the walk to your seat into a high-engagement winning moment for fans.

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    Campaign details

    Industry

    Brands

    Use Case

    Sponsor Activation
    Consumer Promotion
    Live Events

    Template Used

    Spin & Win
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