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    New Zealand Cricket

    Celebrate Like It's Summer

    To capture the spirit of the youth cricket season, New Zealand Cricket launched the "Celebrate Like It’s Summer" grassroots initiative. By encouraging families and clubs to share their favorite matchday moments through a dedicated Campaignware portal, NZC moved beyond traditional scorekeeping to build a vibrant digital community—celebrating the next generation of players while driving consistent, season-long engagement across the country.

    Last updated

    Campaign details

    Industry

    Sports Federation

    Use Case

    Data Capture
    Fan Engagement

    Template Used

    UGC
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